Wednesday, March 7, 2:00 PM ET
Deciding how to segment your user base to make the most effective use of the massive amounts of customer data collected each day is hard work. In many cases, we feel like we need to have our data collection strategy in order before we can think about how to slice that data. But there are many ways to use segmentation to inform how you collect your data, and it doesn’t have to be difficult.
Join UserIQ for a webinar on Wednesday, March 7th at 2pm EST as our panel of experts share their top strategies for segmenting your users based on demographic and behavior data, how to evaluate and adjust your segmentation strategy, and offer specific examples of what works in their organization.
In this webinar, you'll learn:
The value of segmenting your users based on customer data
Five models for effective user segmentation
How you can begin segmenting your users today
How to test, evaluate, and pivot your segmentation strategy